Watch your wallet around this salesperson

by Gabrielle on March 1, 2010

It’s the one you drool over. A study published in the Journal of Consumer Research reveals that not only are shoppers more likely to purchase more products when we’re attracted to the salesperson, we’re also willing to pay more for the items! The reason? We subconsciously rate products as being higher in quality when the person selling them to us is good-looking.

[photo: atp_tyreseus]

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